--- title: "Webinar - 2024 - The Power of Personalization: How AI Drives Loyalty and Profitability with CATAPULT®" --- [![ecrs-logo](https://hub.ecrs.com/hs-fs/hubfs/ecrs-logo.png?width=165&height=30&name=ecrs-logo.png "ecrs-logo")](https://www.ecrs.com/) ![ecrs - learning lounge - logo 2024-1](https://hub.ecrs.com/hs-fs/hubfs/ecrs%20-%20learning%20lounge%20-%20logo%202024-1.png?width=3364&height=1000&name=ecrs%20-%20learning%20lounge%20-%20logo%202024-1.png) ON-DEMAND # The Power of Personalization: **How AI Drives Loyalty and Profitability with CATAPULT®** - [SOFTWARE](https://hub.ecrs.com/the-power-of-personalization#software) - [HARDWARE](https://hub.ecrs.com/the-power-of-personalization#hardware) - [COMPARISON](https://hub.ecrs.com/the-power-of-personalization#comparison) - [PROMOTIONS](https://hub.ecrs.com/the-power-of-personalization#promotions) - [FAQs](https://hub.ecrs.com/the-power-of-personalization#faqs) - [• PURCHASE •](https://hub.ecrs.com/the-power-of-personalization#purchase) No more “one-size-fits-all” approaches; the modern shopper demands a personalized experience in-store and online. If you don’t provide this, someone else will. So, how do you go about curating that tailored experience? In this session, we explore how the synergy between ECRS’ AI personalization tool, Cognition Artemis™, CATAPULT® Loyalty Suite, and eCommerce solutions produces the perfect individualized experience in-store and online! ## **What We Cover** - **AI enhancements in the CATAPULT Loyalty Suite**: How to implement Artemis to serve your customers personalized coupon recommendations for future visits and the ease in which you can create and send customized eCirculars with the same tool. - **How Artemis supercharges WebCart™**: Get customization across your store’s digital presence from personalized home page recommendations and digital coupon recommendations based on shopping history to the classic “you may also like...” callouts based on the current item the shopper is browsing. - **What else and what’s next**: Look to the future as we discuss new ways AI can be leveraged to decrease your team’s manual effort and increase shopper satisfaction and spending. --- ## **Our Hosts:** ![felice - circle crop - ecrs 2024-1](https://hub.ecrs.com/hs-fs/hubfs/felice%20-%20circle%20crop%20-%20ecrs%202024-1.png?width=125&height=125&name=felice%20-%20circle%20crop%20-%20ecrs%202024-1.png "felice - circle crop - ecrs 2024-1") #### Felice Manget Harvey​ Session Host Key Accounts Manager, ECRS ![Jill Nicklaw - Headshot](https://hub.ecrs.com/hs-fs/hubfs/Jill%20Nicklaw%20-%20Headshot.png?width=125&height=125&name=Jill%20Nicklaw%20-%20Headshot.png "Jill Nicklaw - Headshot") #### Jill Nicklaw Web Transactions​ Business Unit Manager, ECRS ![james-council---circle-image---2024](https://hub.ecrs.com/hs-fs/hubfs/james-council---circle-image---2024.png?width=125&height=125&name=james-council---circle-image---2024.png "james-council---circle-image---2024") #### James Council​ Loyalty & Promotions​ Business Unit Manager, ECRS ![daniel-smith---circle-image---2024](https://hub.ecrs.com/hs-fs/hubfs/daniel-smith---circle-image---2024.png?width=125&height=125&name=daniel-smith---circle-image---2024.png "daniel-smith---circle-image---2024") #### Daniel Smith​ Analytics & Reporting Business Unit Manager, ECRS ECRS  |  [www.ecrs.com](https://www.ecrs.com)  |  277 Howard St • Boone, NC 28607  |  800.211.1172 © ECRS. All rights reserved. [Legal Notice](\"#\")  |  [Privacy Policy](\"#\")